ABBA Night
ABBA Night is a visual identity and vinyl release for a cult-favorite dance party where nostalgia, glitter, and pure joy take center stage. Designed to bring the energy of the event to the merch table, the rollout includes a disco-inspired vinyl album, shirts, and buttons - each one capturing the pulsing, retro-fueled vibe of the night. Visual identity made for disco lovers, city dancers, and retro freaks, the visuals pulse with movement and joy, pulling from 70s typography and modern-day selfie culture. Every piece invites the audience to go all in: dress up, dance hard, and make memories that last way past midnight. Art Direction · Logo Design · Graphic Design · Copywriting · Album Packaging · Merch Design
